A new concept in modern hotels for people who want to stay at a specifically Chinese hotel in China. G Hotels China will present an immediately different context from the standard Western model. G Hotels China will combine the highest international standards and management practices with a distinct Chinese cultural bias. The hotels will be completely bilingual. Even the name G was selected for its Chinese meaning, utmost. G Hotels China will be located in emerging business areas of important cities. Public areas will reinforce the Chinese context and incorporate a First Class restaurant and bar. The exterior will have a modern look with traditional Chinese accents.
The G Hotels China product will have competitive room rates with a targeted demographic group of between 21 to 45 years of age. G Hotels China wants to appeal to both people who are part of the Chinese culture and people who want to visit it. The hotel will offer 5-star amenities including 24-hour room service, state-of-the-art business center, fitness center, and extraordinary concierge services.